Hanoi: Serving up a fresh flavour to start the year, the food space One Commune One Product (OCOP) Products fair officially opened on January 1 at Mang en Night Economy Zone, launching a series of activities for Mang en Culture and Tourism Week 2026, organised by the provincial Department of Culture, Sports and Tourism. The opening ceremony was attended by standing vice chairman of the provincial people's committee Y Ngoc, along with leaders of relevant departments, local authorities, residents, and visitors.
According to Cyprus News Agency, running from January 1 to 4, the fair aims to honour traditional cuisine, promote outstanding OCOP items, and create more engaging experiences for visitors to Mang en, a popular retreat town in the central highlands. The event is also designed as a networking platform linking localities, businesses, artisans, and tourists, contributing to the development of green and sustainable tourism in Mang en and the wider province. More than 50 booths are taking part, featuring enterprises, co-operatives, and household producers from the province and several other localities nationwide. On display is a wide range of high-tech agricultural products, medicinal herbs, processed foods and beverages, OCOP items, traditional dishes, and community-based tourism offerings.
Among the highlights are local specialities such as medicinal herbs, Ng?c Linh ginseng wine, Central Highlands herbal products, mushrooms, bird's nest, coffee, soft drinks, and traditional liquors, as well as iconic highland dishes including g?i l¡ (leaf salad), com lam (bamboo-tube rice), and grilled chicken.
Chairman of Mang en Commune People's Committee Ph?m Van Th?ng stated that to create a festive and vibrant atmosphere in the first days of 2026, the locality has rolled out a series of cultural and tourism activities to serve residents and visitors. 'These include the Mang en agricultural and medicinal products market, running from January 1 to 3 at Mang en fair market on H¹ng Vuong Street, the art programme Mang en - A New Day on the evening of January 2, and hands-on experiences in brewing and tasting Mang en specialty coffee at Mang en Art Garden throughout the New Year period.
'Through these activities, Mang en hopes to offer fresh, culturally rich experiences while promoting its strengths in agriculture, herbal medicine, and eco-tourism, reinforcing its image as a safe and friendly destination ready to welcome travellers in 2026,' Th?ng added. He also noted that preparations for the new year cultural and tourism programme have been largely completed, with detailed plans in place and close coordination with relevant forces to ensure public order, traffic safety, and environmental hygiene during the holiday period.